For cuts, avoid everything except the mildest of oils, lavender (mixed with a base oil), rosehip, olive - anything at all after initial healing as it’s not the oil that helps it’s the actual massage keeping the scarred connective tissues soft and pliable. (i’m an ex wound management nurse) I do like rosehip as it has low levels of a mild Vit A that naturally occurs in it. Retinol can help further down the track but should be avoided for the first 3 months. Blemish scarring if it’s the pigmentation type, gets great results with a combo of retinol, AHA’s, and Vit C and sunblock. For pitted acne scarring nothing over the counter will help - you need to bring in the big guns and see a cosmetic derm or a top notch beautician - if I’m allowed to make recommendations, I can highly recommend Claire Francoise in Prahran for the Melbourne ladies amongst us.
Also, I like the look of that product you posted above - that looks lovely for longer term use.