You will need to do some hair removal first, whether you chose to wax, use depilatory creams, pluck, thread or use laser. When you apply makeup over areas of hair growth, it tends to get cakey and emphasisis the hair growth. Think of it like a shadow. I get this around my top lip when I haven’t waxed it for a while. The makeup sticks in there and it just stands out. Mine are blonde but i still wax it.
So my recommendations are wax the area and just apply your regular makeup! Once you start waxing, it becomes easier to maintain.